Founded in 2012, Shodement focuses on the creation of the future music industry and development of artists emerging in the current space. Since launching, the talent network has grown to over 3 million combined views around the world and its creative agency arm has executive on the platform that delivered campaigns for major brands including Vogue, Adidas, Universal Music, Sony Music and SBTV.
“Over the years, we have built an international network of brands, executives, large technology companies, service providers and funds to ensure that we support the Shodement portfolio artists in every way possible. Building artists of the future s is our favorite occupation.”
So, we sat down with Cel this past Tuesday where we discussed his upcoming world tour. “…we partnered with Shodement because they had reached out to my camp the year prior but I personally didn’t feel ready for that. No doubt I was down to launch my career but deep down, everything just felt rushed.” He goes on to discuss the measures he took to prepare himself for the next chance. “Once I found out that they were truly interested and had intentions of reaching back out to us, I began work on ‘Trip Trap.'”
The interview was interrupted by news updates of the Las Vegas, Nevada tragedy. After finding out about the shooters’ relation to ISIS, Cel cut in to say, “It’s things like this that makes me question my safety when I travel. There are places we are touring where they don’t accept American’s and it doesn’t help that I am a ‘minority.’
Our impending situation with N. Korea, recent bombings over seas, the All Lives Matter movements. We are indeed living through dark times and with the growing uses of technology, the “bad news” seem to flood in on a constant flow. “I won’t let that stop me though.” This is where DREADSPERADO stands out from the rest and demonstrates the honor and bravery we must embellish as country and as the true intellects that we all are. “I just have to stay focused on this right now before I can do everything in my power.”
